|
|
Other links at Podcasts |
| 1. |
Marketing for the Medical Practice - A Discussion with Ann Teliczan of the Allie Group
|
|
|
Kent Bottles, MD, interviews Ann Teliczan from the Allie Group about marketing medical practices and physicians services. Topics include difficulty in convincing physicians to pursue marketing, why marketing is necessary, the advantages of Web sites, Web site costs, the process to select a marketing group, physician use of email, physicians use of blogs and marketing costs.
|
| 2. |
Long Term Disability Insurance and the Physician Practice
|
|
|
In this 20-minute podcast, attorneys Jason Newfield and Justin Frankel from Frankel and Newfield, Attorneys at Law discuss the meaning of "dual occupation" in the claims process, the importance of specialty language, common misconceptions about the specialty letter, the definition of residual claims and why they matter, opportunities and pitfalls to backdating of claims, and the major misconceptions surrounding group disability policies, private policies and association policies.
www.frankelnewfield.com
|
| 5. |
Practical Tips for Marketing Your Practice with Dr. Neil Baum
|
|
|
Interview with Urologist Dr. Neil Baum. Discussion includes topics such as grass roots marketing efforts such as newspaper, radio, TV and local community organizations; The difference between marketing and public relations; Affordable or "shoestring" marketing techniques; Exceeding patient expectations; Effective use of email and Web sites for communication with patients and patient satisfaction; Reasons for and dealing with patient defection; Time saving techniques to see more patients per day; Strategies for physicians with a shrinking population base; Working with non-medical professionals for referrals.
|
|
|
